Small and medium-sized businesses (SMBs) have unique needs when it comes to customer relationship management (CRM). They often don’t have the resources or need for enterprise-level CRM software, but still require a tool to help them manage and grow their customer relationships. Here are the top 5 CRM tools for SMBs:
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HubSpot CRM – This is a completely free CRM tool that offers a variety of features including contact and lead management, email integration, and a customizable dashboard. It also integrates with other tools in the HubSpot suite, such as marketing and sales software.
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Zoho CRM – This is another affordable option for SMBs, with plans starting at just $12 per user per month. Zoho CRM offers a range of features including lead and opportunity management, sales forecasting, and integrations with popular productivity tools like Google G Suite and Microsoft Office.
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Salesforce CRM – Salesforce is a well-known CRM tool that offers a variety of plans to fit the needs of SMBs. While it may be more expensive than some other options, it offers a wide range of features including sales automation, customer service tools, and marketing automation.
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Freshsales CRM – Freshsales is a CRM tool specifically designed for sales teams, with plans starting at $12 per user per month. It offers features such as lead capture forms, lead scoring, and email integration, as well as integrations with popular tools like Google G Suite and Slack.
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Insightly CRM – This is a budget-friendly option for SMBs, with plans starting at $29 per user per month. Insightly offers a range of features including project management, lead and opportunity management, and integrations with popular productivity tools like Google G Suite and Microsoft Office.
Overall, these are some of the top CRM tools for SMBs. It’s important to carefully consider your business needs and budget when choosing a CRM tool, and to keep in mind that the right tool for you may not be the same as the right tool for another business.
